something special for North Devon

INTRODUCTION

Fringe TheatreFest, now in its 18th year, is a four-day festival of comedy, drama, street-theatre, dance, music, magic and more that takes place in Barnstaple at the end of June.

Fringe TheatreFest is there to inspire people in North Devon with an exciting range of performances on their doorstep to which they wouldn’t otherwise have access. Ticket prices are low – £4 to £8 in Regular Venues, pay-what-you-will bucket-collections in outside and less formal spaces – with 100% of the ticket revenue returned to the companies.

In 2023 2,495 tickets were sold for performances in regular, ticketed venues whilst a further 2,175 attendances were recorded for performances in public spaces and informal, pay-what-you-will venues. The festival featured 194 performances from 60 theatre companies over four days of intense activity.

In 2024 we will again be hosting the heady mix of comedy, drama, dance and family-friendly theatre that Barnstaple has come to expect. There are popular local companies. There are performers from around the country drawn by the lure of the friendliest Fringe in the UK (so we are reliably informed). And we hope to be welcoming international performers to Barnstaple, as we did last year.

We will be working once more with Selladoor Theatres at the Queen’s, where we will have two Regular Venues and a further informal venue. The other Regular Venues are The Guildhall, The Baptist Hall, the Castle Centre, the Golden Lion Tap, JCT27 and Masquerade.

An impressive variety of individuals and institutions come together to make this extraordinary event happen. Significant collaborators include Selladoor at The Queen’s, Barnstaple Town Council, North Devon Council, Barnstaple Town Centre Management, The Bridge Trust, The Plough Arts Centre, Barnstaple Library, Barnstaple Museum, Green Lanes Shopping Centre and the Golden Lion Tap.

Help in kind – including the loan of equipment – comes from many quarters including Swimbridge Jubilee Hall, Eden Park Academy, multi story theatre company, The Monday Collective and St John’s Garden Centre.

Funding support for specific elements of the Fringe over the years has come from North Devon Community Councillor Grants, Fullabrook CIC, the National Lottery, The Bridge Trust and Rotary. Funding from North Devon Community Councillor Grants last year helped us to deliver a more environmentally sustainable event.

Support from Sponsors principally covers the costs of marketing and publicity but also a proportion of infrastructure costs – insurance, equipment and volunteer training and certification.

Volunteers supervise the venues and outside events, run the box-offices, provide the technical side, assist with publicity and are the warm and welcoming public face of Fringe TheatreFest.

Marketing and publicity activity is aimed not only at regular arts attenders, theatre groups etc but also at the wider North Devon community. The major physical marketing tools for 2024 will be 10,000 A5 leaflets, 300 A4 & 100 A3 posters and 1,500 20-page brochures. All print will be sustainably sourced and carbon neutral. The leaflets will be distributed across North Devon from mid-May. At the same time, posters will go up in libraries, schools, shops and businesses. The brochure will be available from the library and Queens Theatre a few weeks before the festival. We have a year-round presence on Facebook, Twitter and Instagram. During the week of the festival, our gazebo is prominent in the High Street, every venue is identified with a Fringe board and a Fringe flag and outside events are also marked by a mobile Fringe flag.

SPONSORSHIP OPPORTUNITIES FOR YOUR BUSINESS

Festival Sponsor £2,000

Lisarb Energy's three-year sponsorship ends after summer 2024.

Alternative Space Sponsor £1000

• Your business banner or flag (for you to supply) at St Anne's Arts Centre
• An A3 poster highlighting your sponsorship in other Alternative Spaces venues
• Your logo on the back page of the 10,000 A5 leaflets and inside the 1,500 brochures
• Your logo on the front page and venue page of our website with a link to your website
• Your logo on the Fringe TheatreFest Facebook page and posts on Twitter and Instagram
• Sponsorship announcements to the local newspapers and radio

Venue Sponsors £500 - each venue, 30 performances

mainstage@QT [Queen's Theatre]

gallery@QT [Queen's Theatre]

Golden Lion Tap

Baptist Hall

Castle Centre

The Guildhall

JCT27

Masquerade

venue sponsorship includes:

• Your business banner or flag (for you to supply) inside and outside YOUR venue
• Your business flyers (for you to supply) on marketing tables throughout the festival
• Your logo on the back page of the 10,000 A5 leaflets and inside the 1,500 brochures
• Your logo on the front page and venue page of our website with a link to your website
• Your logo on the Fringe TheatreFest Facebook page and posts on Twitter and Instagram
• Sponsorship announcements to the local newspapers and radio

Gold sponsor £250

• Your logo on the back of the 10,000 leaflets and the 1,500 brochures
• Your logo on the front page of our website with a link to your website
• Sponsorship announcements to local newspapers and radio

Silver Sponsor £100

• Your logo on the back of the 1,500 brochures
• Your logo on the front page of our website with a link to your website
• Sponsorship announcements to local newspapers and radio

All sponsorship packages can be fine-tuned to suit our sponsors' requirements.

2024 EVENT SUMMARY

Event: Fringe TheatreFest

Date: Thursday 27 June – Sunday 30 June 2024

Times of event: 11am – 11 pm

Activity: 120 performances in ticketed venues and approximately 80 performances outside and in informal spaces across Barnstaple Town Centre

Ticket prices: £8 / £5 concessions / £24 Frequent Fringer Voucher (for 6 shows) or pay-what-you-will bucket-collections

In support of: Fringe TheatreFest Barnstaple – a not-for-profit organisation

Insurance: Hiscox Insurance Company: £5 M public liability insurance + £10 M employee’s liability insurance

Governance: Fringe TheatreFest is a not-for-profit Unincorporated Association presently becoming a Charitable Incorporated Organisation. Its activities are overseen by a management committee of local volunteers with relevant professional experience.

for further information and to discuss sponsorship, please contact Helen Clark-Hayton at sponsorship@theatrefest.co.uk